Now it's half time in the football so time to get down with the coolest advertising character since Flat Eric (remember him?) - EDF Energy's loveable Zingy the dancing flame . If you're in the UK you can't fail to have seen him. Here's a reminder though:
Crazily, EDF haven't tried to cash in on all the Zingy love with a range of merchandise yet - they'd make a fortune! Just look for Zingy on Ebay and you'll see the craft world hasn't been slow to grasp the opportunity!
Mrs Gelert Design adores him, so as a surprise I made her a Zingy mug - an opportunity to win brownie points with her indoors and gain more experience with my new dye sublimation printing setup.
Of course, always one to try and exploit a marketing opportunity, and until EDF Energy realise what they're missing, I printed a few more mugs and put them up for sale to see if I couldn't begin to recoup some of the money I've invested in my new printing venture.
So far so good!
He's available on Ebay, and in both my Etsy and Folksy shops. Here's a photo:
Isn't he just the best?
I think your mugs might really catch on, especially until EDF realising what they are missing!
ReplyDeleteI'm trying to find out who heads their marketing dept tonight so I can try and get onboard the 'offical' train:) Ebay is stuffed full of Zingy keyrings and knitted dolls. What EDF need to do is come up a battery powered dancing Zingy!
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